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Cannes Lions Categories Entered
Direct - Sector - A12 Corporate social responsibility
Direct - Channels - B06 - Use of technology
Direct - Digital&social - D02 Use of Mobile
Direct - Excellence in Direct - E03 - Experience Design
Mobile - Technology - A03 VR

Mobile  - Mobile Websites - B01 - Brand Led Mobile websites
Mobile  - Mobile Websites  - B02 - Charity & non profit led mobile website
Mobile - Excellence in Mobile - E01 - Excellence in mobile campaign & messages

Outdoor - Ambient - D03. Special build
Outdoor - Ambient - D05 - Interactive experience
Outdoor - Ambient - D06 Transit     
Outdoor - Ambient  - D07 Immersive experience
Outdoor- innovation in outdoor  - E02 Ambient outdoor
Outdoor- innovation in outdoor - E03 Technology

Digital Craft - Form - A01 - UI
Digital Craft - Form - A02 - Digital Illustration
Digital Craft - Form - A07 - Overall Aesthetics Design
Digital Craft - Function - B01 - UX & Journey Design
Digital Craft - Function - B03 - Experience design Multiplatform
Digital Craft - Content - C01 - Rich Media
Digital Craft - Content - C02 - Cross channels storytelling
Digital Craft - Technology E01 - VR, AR & mixed reality
Digital Craft - Technology E02 - Innovative use of technology
Digital Craft - Technology E03 - Technical achievement in digital craft

Brand experience - Sector - A12 Corporate social responsibility
Brand experience - Touchpoint B02 - Use of mobile devices
Brand experience - Touchpoint B03 - Use of VR AR & mixed reality
Brand experience - Touchpoint B04 - Digital installation

Entertainment - Audiovisual - A07 VR AR & mixed reality
Entertainment - Audiovisual - A11 Excellence in audience engagement
Entertainment - innovation in entertainment - E01 - Innovation in branded content
 


Contact:
communications@tbwa.com